Intel® Core i7 Processor Extreme Edition

Conquer the world of extreme gaming with the fastest performing processor on the planet: the Intel® Core™ i7 processor Extreme Edition.¹ With faster, intelligent multi-core technology that accelerates performance to match your workload, it delivers an incredible breakthrough in gaming performance.

But performance doesn't stop at gaming. You'll multitask 25 percent faster and unleash incredible digital media creation with up to 79 percent faster video encoding and up to 46 percent faster image rendering, plus incredible performance for photo retouching and editing.¹

In fact, you'll experience maximum performance for whatever you do, thanks to the combination of Intel® Turbo Boost technology² and Intel® Hyper-Threading technology (Intel® HT technology)³, which activates full processing power exactly where and when you need it most.

Product information

3.20 GHz and 3.33GHz core speed
8 processing threads with Intel® HT technology
8 MB of Intel® Smart Cache
3 Channels of DDR3 1066 MHz memory


Features and benefits:
Get extreme with your gaming and advanced multimedia

Intel Core i7 processors deliver an incredible breakthrough in quad-core performance and feature the latest innovations in processor technologies:
Intel® Turbo Boost technology maximizes speed for demanding applications, dynamically accelerating performance to match your workload-more performance when you need it the most.


Intel Hyper-Threading technology enables highly threaded applications to get more work done in parallel. With 8 threads available to the operating system, multi-tasking becomes even easier.³
Intel® Smart Cache provides a higher-performance, more efficient cache subsystem. Optimized for industry leading multi-threaded games.
Intel® QuickPath Interconnect is designed for increased bandwidth and low latency. It can achieve data transfer speeds as high as 25.6 GB/sec with the Extreme Edition processor.

Integrated memory controller enables three channels of DDR3 1066 MHz memory, resulting in up to 25.6 GB/sec memory bandwidth. This memory controller's lower latency and higher memory bandwidth delivers amazing performance for data-intensive applications.
Intel HD Boost significantly improves a broad range of multimedia and compute-intensive applications. The 128-bit SSE instructions are issued at a throughput rate of one per clock cycle, allowing a new level of processing efficiency with SSE4 optimized applications.

The Dozens of Computers That Make Modern Cars Go (and Stop)

The electronic systems in modern cars and trucks — under new scrutiny as regulators continue to raise concerns about Toyota vehicles — are packed with up to 100 million lines of computer code, more than in some jet fighters.

“It would be easy to say the modern car is a computer on wheels, but it’s more like 30 or more computers on wheels,” said Bruce Emaus, the chairman of SAE International’s embedded software standards committee.

Even basic vehicles have at least 30 of these microprocessor-controlled devices, known as electronic control units, and some luxury cars have as many as 100.

These electronic brains control dozens of functions, including brake and cruise control and entertainment systems. Software in each unit is also made to work with others. So, for example, when a driver pushes a button on a key fob to unlock the doors, a module in the trunk might rouse separate computers to unlock all four doors.

The evolution of automotive control electronics has been rapid. IEEE Spectrum, an American technical publication, reported that electronics, as a percentage of vehicle costs, climbed to 15 percent in 2005 from 5 percent in the late 1970s — and would be higher today.

The 1977 Oldsmobile Toronado had a very simple computer unit that was used for spark-plug timing, and the next year the Cadillac Seville offered an optional trip computer that used a Motorola chip.

For Apple, iPad Said More Than Intended

Apple has generated a lot of chatter with its newiPad tablet. But it may not be quite the conversation it wanted.

Many women are saying the name evokes awkward associations with feminine hygiene products. People from Boston to Ireland are complaining that “iPad,” in their regional brogue, sounds almost indistinguishable from iPod,” Apple’s music player.

Then there are more serious conflicts. Two other high-tech companies already market products called iPad and are laying claim to the trademark.

In the hours after the iPad announcement on Wednesday, “iTampon” became one of the most popular trending topics onTwitter. Apple’s communication team fielded a wave of queries on the subject but characteristically declined to comment.

“I care about words and their connotations, but you don’t have to be in junior high to make this leap,” said Robin Bernstein, a corporate speech writer on Long Island, who addressed the issue on her Facebook page on Wednesday. “A lot of women when they hear the word ‘pad’ are going to think about feminine hygiene.”

Michael Cronan, a naming consultant in Berkeley, Calif., whose company has helped come up with brands like TiVo and Kindle, said many naming experiments show that women tend to reflexively relate words like “pad” and “flow” to bodily concerns.

He is not sure Apple could have found an alternative that ties in as perfectly to its famous brands. “I think we’re going to get over this fairly quickly and we’ll get on with enjoying the experience.”

But the folks at Fujitsu, the Japanese technology firm, may not be quite so eager to forgive and forget. The company has applied for the iPad trademark in the United States and already sells an iPad — a $2,000 hand-held device that shop clerks use to check inventory.

STMicroelectronics, the Swiss semiconductor company, owns the iPad trademark in Europe and uses it as an acronym for integrated passive and active devices — which sounds less fun than playing games on a tablet. (A third company, MagTek of Seal Beach, Calif., makes a portable magnetic card reader of the same name.)

These kinds of naming conflicts have not stopped Apple before. In 2007, on the eve of the introduction of the iPhone, the technology giant Cisco Systems pointed out that it already sold an Internet handset called the iPhone. Steven P. Jobs, Apple’s chief executive, led the negotiation for the name, peppering Cisco executives with calls at all hours, and telling them he was prepared to claim that Cisco was underutilizing the trademark.

Microsoft and Yahoo Are Linked Up. Now What?

The bumpy, marathon mating dance between Microsoft and Yahoo finally concluded on Wednesday, when the two companies announced a partnership in Internet search and advertising to take on the industry powerhouse Google.


But there was plenty of skepticism about whether the new partners could make a serious dent in Google’s dominance.


Even with the deal, the Microsoft-Yahoo search operation will be dwarfed by Google — with a 28 percent market share in the United States, versus 65 percent — and will face an uphill struggle to try to wean people away from Google’s simple white search page.


If Yahoo and Microsoft cannot persuade people to switch, they will not build the larger audience that will bring in more revenue from ads tied to searches.


“This battle is won or lost as the user sits at the keyboard,” said Peter S. Fader, a professor at the Wharton School of the University of Pennsylvania and co-director of its Interactive Media Initiative. “Google is winning for good, consumer-friendly reasons. You can’t just buy that.”


The Microsoft-Yahoo pact represents a pragmatic division of duties between the two companies, instead of the blockbuster deal Microsoft, No. 3 in the search market, was shooting for last year when it bid $47.5 billion to buy Yahoo, No. 2 in search.


That hostile offer was ultimately withdrawn by Microsoft, and its collapse led to lots of soul-searching at Yahoo and the replacement of its co-founder Jerry Yang with an outsider, Carol Bartz, in the chief executive role.


Under the pact, Microsoft will provide the underlying search technology on Yahoo’s popular Web sites. The deal will give a lift to Microsoft’s search engine, which it recently overhauled and renamed Bing. Its search ads will have broader reach and become more lucrative.


Bing, which tries to put search results in better context than rivals, has won praise and favorable reviews, after Microsoft spent years falling farther and farther behind Google in search.


For Yahoo, the move furthers the strategy under Ms. Bartz to focus the company on its strengths as a publisher of Web media sites in areas like finance and sports, as a marketer and leader in online display advertising.


“This deal allows Yahoo to invest in what we should be investing in for the future — audience properties, display advertising and the mobile Internet experience,” Ms. Bartz said in an interview on Wednesday. “Our vision is to be the center of people’s lives online.”


The terms of the 10-year agreement give Microsoft access to Yahoo’s search technologies. Yahoo will receive a lucrative 88 percent of the search-generated ad revenue from its own sites for the first five years of the deal, much higher than is standard in the industry.


After the takeover bid failed, the companies renewed talks about a partnership last summer. The talks included discussion of a large upfront payment from Microsoft.


But when Ms. Bartz joined Yahoo at the start of this year, the interest on the Yahoo side shifted. Ms. Bartz was more interested in steady revenue to ensure the longer-term financial health of Yahoo instead of a big payment, she said in a conference call Wednesday.


Shares of Yahoo fell 12 percent, to $15.14, after the deal was announced, apparently reflecting investors’ disappointment in the lack of a payment. Shares of Microsoft rose slightly.


“It feels kind of like a stab in the chest,” said Darren Chervitz, the co-manager of the Jacob Internet Fund, which owns about 100,000 shares of Yahoo. “It certainly feels like Yahoo is giving away their strong and hard-fought share of the search market for really a modest price.”


Now, Yahoo’s financial fate will be inextricably linked with Microsoft for years. “My sense is that Yahoo will regret making this move,” Mr. Chervitz said.


If the deal is completed next year as planned, and after the partnership is fully in place in three years, Yahoo estimates that its operating income will increase by $500 million a year, based on the anticipated higher search traffic and ad revenue, and a substantial drop in its investment in technology development.


Steven A. Ballmer, Microsoft’s chief executive, said in an interview that Ms. Bartz had driven a hard bargain. “Look,” he said, “she got 88 percent of the revenue and none of the cost.”


But there was plenty of skepticism about whether the new partners could make a serious dent in Google’s dominance.


Even with the deal, the Microsoft-Yahoo search operation will be dwarfed by Google — with a 28 percent market share in the United States, versus 65 percent — and will face an uphill struggle to try to wean people away from Google’s simple white search page.


If Yahoo and Microsoft cannot persuade people to switch, they will not build the larger audience that will bring in more revenue from ads tied to searches.


“This battle is won or lost as the user sits at the keyboard,” said Peter S. Fader, a professor at the Wharton School of the University of Pennsylvania and co-director of its Interactive Media Initiative. “Google is winning for good, consumer-friendly reasons. You can’t just buy that.”


The Microsoft-Yahoo pact represents a pragmatic division of duties between the two companies, instead of the blockbuster deal Microsoft, No. 3 in the search market, was shooting for last year when it bid $47.5 billion to buy Yahoo, No. 2 in search.


That hostile offer was ultimately withdrawn by Microsoft, and its collapse led to lots of soul-searching at Yahoo and the replacement of its co-founder Jerry Yang with an outsider, Carol Bartz, in the chief executive role.


Under the pact, Microsoft will provide the underlying search technology on Yahoo’s popular Web sites. The deal will give a lift to Microsoft’s search engine, which it recently overhauled and renamed Bing. Its search ads will have broader reach and become more lucrative.


Bing, which tries to put search results in better context than rivals, has won praise and favorable reviews, after Microsoft spent years falling farther and farther behind Google in search.


For Yahoo, the move furthers the strategy under Ms. Bartz to focus the company on its strengths as a publisher of Web media sites in areas like finance and sports, as a marketer and leader in online display advertising.


“This deal allows Yahoo to invest in what we should be investing in for the future — audience properties, display advertising and the mobile Internet experience,” Ms. Bartz said in an interview on Wednesday. “Our vision is to be the center of people’s lives online.”


The terms of the 10-year agreement give Microsoft access to Yahoo’s search technologies. Yahoo will receive a lucrative 88 percent of the search-generated ad revenue from its own sites for the first five years of the deal, much higher than is standard in the industry.


After the takeover bid failed, the companies renewed talks about a partnership last summer. The talks included discussion of a large upfront payment from Microsoft.


But when Ms. Bartz joined Yahoo at the start of this year, the interest on the Yahoo side shifted. Ms. Bartz was more interested in steady revenue to ensure the longer-term financial health of Yahoo instead of a big payment, she said in a conference call Wednesday.


Shares of Yahoo fell 12 percent, to $15.14, after the deal was announced, apparently reflecting investors’ disappointment in the lack of a payment. Shares of Microsoft rose slightly.


“It feels kind of like a stab in the chest,” said Darren Chervitz, the co-manager of the Jacob Internet Fund, which owns about 100,000 shares of Yahoo. “It certainly feels like Yahoo is giving away their strong and hard-fought share of the search market for really a modest price.”


Now, Yahoo’s financial fate will be inextricably linked with Microsoft for years. “My sense is that Yahoo will regret making this move,” Mr. Chervitz said.


If the deal is completed next year as planned, and after the partnership is fully in place in three years, Yahoo estimates that its operating income will increase by $500 million a year, based on the anticipated higher search traffic and ad revenue, and a substantial drop in its investment in technology development.


Steven A. Ballmer, Microsoft’s chief executive, said in an interview that Ms. Bartz had driven a hard bargain. “Look,” he said, “she got 88 percent of the revenue and none of the cost.”


“If Microsoft and Yahoo are 30 percent and growing in search, then the dynamics of the market can shift,” said David B. Yoffie, a professor at the Harvard Business School.


Mr. Fader of Wharton said he was not sure the partners would be able to shake up the business. “Microsoft is buying some market share, but there is no evidence they are going to change the game in any fundamental way,” he said. “What the Microsoft-Yahoo partnership needs is real breakthroughs to deliver disruptive innovation in search.”


Advertisers and Web publishers say they will be looking to the combination to improve its search technology and service and put more pricing pressure on Google, which has turned the small text ads that appear next to search results into a multibillion-dollar business.


“It could be a more competitive marketplace, but that’s not certain,” said Bob Liodice, president of the Association of National Advertisers, a trade group. “Google still holds two-thirds of the market.”


Branding was one important consideration in the deal. Yahoo will still control the look of the search features on its sites and will determine how search technology may be tailored differently for, say, entertainment and finance sites. But Yahoo’s search will include a logo saying “Powered by Bing.”


And Yahoo will be able to tap into records of searches for its own purposes, like monitoring the online behavior of anonymous users to more efficiently place online display advertisements.


Throughout a conference call and the later interviews, Ms. Bartz and Mr. Ballmer emphasized that combining the No. 2 and No. 3 companies in search would not harm competition but enhance it. Google was rarely mentioned by name, but it was the subtext of the conversation and the deal itself.


Ms. Bartz pointedly said the partnership would “put choice back in the hands of consumers, advertisers and publishers,” all of whom, she said, were “increasingly concerned” about the rising power of Google.


Microsoft and Yahoo said they expected resistance from Google. But Microsoft’s general counsel, Bradford L. Smith, said he looked forward to explaining the details of the planned partnership to antitrust officials in Washington and Brussels.


The Microsoft-Yahoo stance, legal analysts noted, amounts to the assertion that Google is so dominant in Internet search and search advertising that the best way to foster competition and innovation is with a duopoly — with the Microsoft-Yahoo partnership creating a credible rival to Google.

Intel Server Processors

Intel server processors deliver enhanced, energy-efficient performance for data-intensive business applications. Powering a range of multi-core 64-bit servers◊, Intel server processors enable you to optimize and scale computing environments to maximize server utilization to workload, while providing you with headroom for growth.

Intel Xeon processor 5500 series

• Faster performance enabled by Intel microarchitecture, codenamed Nehalem

• Automatically increase processor frequency and utilize Intel Hyper-Threading Technology (Intel HT Technology) as needed

• Efficiently manage energy expense by scaling power consumption to workload, enabled by Intel Intelligent Power Technology

• Next Generation Intel Virtualization Technology enables best-in-class virtualization performance, superb scalability, enhanced flexibility, and simplified server management

• Intel Data Center Manager (Intel DCM) SDK provides power and thermal monitoring and management for servers, racks and groups of servers in data centers. Management Console Vendors (ISVs) and System Integrators (SIs) can integrate Intel DCM into their console or command-line applications and provide high value power management features to IT organizations.

Intel® Core™ i7 Processor Extreme Edition

Wield the ultimate gaming weapon

Conquer the world of extreme gaming with the fastest performing processor on the planet: the Intel® Core™ i7 processor Extreme Edition.¹ With faster, intelligent multi-core technology that accelerates performance to match your workload, it delivers an incredible breakthrough in gaming performance.

But performance doesn't stop at gaming. You'll multitask 25 percent faster and unleash incredible digital media creation with up to 79 percent faster video encoding and up to 46 percent faster image rendering, plus incredible performance for photo retouching and editing.¹

In fact, you'll experience maximum performance for whatever you do, thanks to the combination of Intel® Turbo Boost technology² and Intel® Hyper-Threading technology (Intel® HT technology)³, which activates full processing power exactly where and when you need it most.

Product information

• 3.20 GHz core speed

• 8 processing threads with Intel® HT technology

• 8 MB of Intel® Smart Cache

• 3 Channels of DDR3 1066 MHz memory

Features and benefits

Get extreme with your gaming and advanced multimedia.

Intel Core i7 processors deliver an incredible breakthrough in quad-core performance and feature the latest innovations in processor technologies:

Intel® Turbo Boost technology maximizes speed for demanding applications, dynamically accelerating performance to match your workload-more performance when you need it the most.²
• Intel® Hyper-Threading technology enables highly threaded applications to get more work done in parallel. With 8 threads available to the operating system, multi-tasking becomes even easier.³
• Intel® Smart Cache provides a higher-performance, more efficient cache subsystem. Optimized for industry leading multi-threaded games.
• Intel® QuickPath Interconnect is designed for increased bandwidth and low latency. It can achieve data transfer speeds as high as 25.6 GB/sec with the Extreme Edition processor.
• Integrated memory controller enables three channels of DDR3 1066 MHz memory, resulting in up to 25.6 GB/sec memory bandwidth. This memory controller's lower latency and higher memory bandwidth delivers amazing performance for data-intensive applications.
• Intel® HD Boost significantly improves a broad range of multimedia and compute-intensive applications. The 128-bit SSE instructions are issued at a throughput rate of one per clock cycle, allowing a new level of processing efficiency with SSE4 optimized applications.

Gigabyte, Intel Offer Update on Latest Technologies

Gigabyte Technology, a manufacturer of motherboards and graphics cards, held a joint press conference with Intel. The event saw the announcement of Intel's latest technologies delivered from the next generation chipsets, as well as a technical briefing introducing Gigabyte's Ultra DurableTM 3 Technology and upcoming technology trends.

The event kicked off with the opening speech from Henry Kao, WW Sales & Marketing Vice President of Gigabyte Technology Motherboard Business Unit. "Since 2006, Gigabyte's core strategy is to focus on delivering high performance motherboards. Gigabyte will continue to provide quality component motherboards with more innovative technologies," said Kao.

Following was an introduction of Intel's new generation processors and chipsets from Zane. A. Ball, Director of Microprocessor Product Marketing, Intel Business Client Group. "The Intel Core i7 with Intel X58 Express chipset unleashes Nehalem s performance potential with enormous bandwidth in the extreme edition platform. I would like express my appreciation to Gigabyte for being the first partner to launch their Intel X58 motherboards to align the with the Intel Core i7 processors, and I am looking forward to co-working with Gigabyte to bring out the next generation Intel 5 series chipset platform in 2009,"